Most Gen Z are single children. Most of them have working parents who gave their priority to their jobs than taking care of their children.
The Gen Z Lived in an age of abundance, showered with materialistic delights, too many options with access to pleasures that of their parents could only dream of. Most of their interactions were digital.
They have grown up touching screens rather human touch.
Gen Z is being educated by technology, recruited by technology, accessed through technology and fired by technology. The Gen Z feels secured in a controlled virtual reality environment than facing the other people’s emotions.
Online world gives an impression that everything can be sold and bought as a price. Everything is a commodity. Everyone is a consumer & everyone can be influenced.
The Gen Z have to manage Boomers (Grandparents), and Gen X (Parents)and Gen Y (elder siblings). Each of these generations has a different relationship with the digital world.
It’s time to align ourselves to connect Gen Z through human touch, rather virtual connect
