
Coaching an Individual / Organizations to overcome issues and achieve their set goals is the priority of the Coach.
The number of coaches worldwide is continuing at an astounding rate. The reason for this phenomenon is that coaching works.
The services provided by the coach to the client are made collaboratively and the coaching sessions are conducted either in-person or over the telephone.
It’s important to understand that coaching is not advice giving, counselling, or therapy. Coaching may address such topics as goals, projects, business development, relationships, challenges and successes, and overcoming barriers or striking balance in the client’s life or profession.
Coaching is a partnership between a coach and an individual (client). The coach supports the achievement of results, based on the goals and objectives set by the individual.
The client always chooses the focus of the ‘conversation’, while the coach listens and contributes observations and questions as well as concepts and principles which can assist in generating possibilities, potential and actions.
Coaching can be seen as a collaborative process in which clients discover answers for themselves through the coach’s use of questions. Through the coaching process the clarity that is needed to support the most effective actions is achieved.
Coaches are trained to listen, to observe and to seek to elicit solutions and strategies from the client; they believe the client is naturally creative and resourceful.
The coach lives by the motto that every client presents his or herself to the coach whole and complete, able to generate his or her own perfect solutions.
Unlike counselling the focus is on specific measurable goals that you want to achieve and what steps you need to take to achieve your goal.
Deep-seated emotional traumas or emotional issues in the present and past are best dealt with in a setting with a licensed therapist.
In essence, coaching has two main facets.
1. Coaching is performance focused, which means it is concerned with helping individuals perform tasks to the best of their ability.
2. Coaching is person-cantered, which means that the individuals being coached are seen to have the important insights necessary to bring about successful results. Coaching will help to clarify and prioritize values, strengths, skills, and interests as they relate to the specific goal